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ALTERNA in the press

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Styled by Shawn's Instagram Story Mention

Alterna My Hair My Canvas

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The Skinny Confidential's Instagram Story mention

Alterna

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Melea Adrianna's Instagram Story mention

Alterna My Hair My Canvas

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Favorite Beauty Products From The Nordstrom Anniversary Sale

Alterna CAVIAR Anti-Aging Collection

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7 Flattering Hair Trends Mamas Need To Know

Alterna My Hair My Canvas New Beginnings Exfoliating Cleanser

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How To Find The Best Shampoos And Conditioners For Your Hair

Alterna CAVIAR Anti-Aging Restructuring Bond Repair Shampoo

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Nordstrom Anniversary Sale: Shop 10 OfThe Best Fashion & Beauty Deals

Alterna CAVIAR Anti-Aging Collection

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Best Shampoo For Colored Hair

Alterna CAVIAR Anti-Aging Infinite Color Hold Shampoo

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Your Guide to the LOC Method

Alterna My Hair My Canvas Glow For It Universal Gloss

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Nordstrom Anniversary Sale: Beauty Must-Haves And Best Deals

Alterna CAVIAR Anti-Aging Collection

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25 Hairstyles That Look Ridiculously Chic With Wispy Bangs

Alterna CAVIAR Anti-Aging Replenishing Moisture CC Cream

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The Best Shampoos & Conditioners For Every Hair Type

Alterna CAVIAR Anti-Aging Restructuring Bond Repair Shampoo and Conditioner

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The Best Shampoos & Conditioners For Every Hair Type

Alterna CAVIAR Anti-Aging Restructuring Bond Repair Shampoo and Conditioner

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Found: The Best Shampoos For Expensive-Looking Hair

Alterna CAVIAR Anti-Aging Clinical Densifying Shampoo and CAVIAR Anti-Aging Replenishing Moisture Conditioner

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Found: The Best Shampoos For Expensive-Looking Hair

Alterna CAVIAR Anti-Aging Clinical Densifying Shampoo and CAVIAR Anti-Aging Replenishing Moisture Conditioner

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The Best Deals to Shop at Dermstore's Epic Anniversary Sale

Alterna CAVIAR Anti-Aging Replenishing Moisture Shampoo

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The Best Deals To Shop At Dermstore's Epic Anniversary Sale

Alterna CAVIAR Anti-Aging Replenishing Moisture Shampoo

Good Housekeeping September 2020 Clip

Beauty Pro's Secret To Looking Youthful

Alterna My Hair My Canvas Anyway Texture Spray

Henkel Affiliate Progam News

Henkel Launches Beauty Care United

Alterna

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The Best Pandemic Hair Products To Stop You From Cutting Your Own Hair

Alterna CAVIAR Anti-Aging Restructuring Bond Repair Leave-In Heat Protection Spray

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Did You Know You Can Find These Luxury Beauty Products at Walmart?

Alterna CAVIAR Anti-Aging Replenishing Moisture Conditioner

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13 Hairsprays to Try If You’re Tired Of Stiff And Crunchy Hair

Alterna My Hair My Canvas City Slay Shielding Hairspray

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Shampoo 10 Tips For Curling Straight Hair To Get the Bouncy Waves Of Your Dreams

Alterna CAVIAR Anti-Aging Replenishing Moisture Shampoo

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15 Must-Have Beauty Products To Shop At SkinStore Right Now

Alterna CAVIAR Anti-Aging Perfect Iron Spray

The Knot Fall 2020 Clip 1

2020 Fall Beauty Awards

My Hair. My Canvas. Soaring High Blowout Mist

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Nordstrom Anniversary Sale 2020 | Beauty Exclusives (8/7 Update)

Alterna CAVIAR Anti-Aging Set

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The Best Color-Safe Shampoo Is Only $5, According to Haircare Experts

Alterna CAVIAR Anti-Aging Replenishing Moisture Shampoo

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12 Best Shampoos for Color-Treated Hair of 2020, According to Haircare Pros

Alterna CAVIAR Anti-Aging Replenishing Moisture Shampoo

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The Best Products For Dry, Frizzy Hair

Alterna CAVIAR Anti-Aging Smoothing Anti-Frizz Blowout Butter

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Protect Your Hair Color From Sun Damage With These Products

Alterna CAVIAR Anti-Aging Infinite Color Hold Dual-Use Serum

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21 Shampoos That Will Save Your Thinning Hair

Alterna CAVIAR Anti-Aging Clinical Densifying Shampoo

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21 Best Shampoos For Thinning Hair

Alterna CAVIAR Anti-Aging Clinical Densifying Shampoo

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Rebecca Ruber's Instagram Story Mention

Alterna My Hair My Canvas Mailing

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Inspiration For Your Next Best Cut According To This Trusted Hair Designer

Alterna CAVIAR Multiplying Volume Styling Mousse and Multiplying Volume Styling Mist

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Support Creatives Assists Artists

Alterna Haircare

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9 SPF Hair Products To Protect Your Hair From Summer

Alterna Bamboo Beach Sunshine Spray

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Beauty Together Supports Beauty Professionals With 10-Day Education Fundraiser

Alterna Global Education Manager, Paul Wintner, Alterna Haircare

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Alterna My Hair. My Canvas. Line Focuses On Sustainability And Self Care

Alterna My Hair My Canvas and Suzanne Dawson, Global General Manager at Alterna Haircare

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The Beauty Brand Founder Who Knows Where To Buy Kevyn Aucoin On The Cheap

Alterna CAVIAR Anti-Aging Replenishing Moisture Shampoo and Conditioner

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Volumizing Blowout Mist 10 Heat Protectants That Keep Styling Tools From Frying Your Hair

Alterna My Hair My Canvas Soaring High Volumizing Blowout Mist

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The Best Hair Masks To Reverse Damage And Dryness

Alterna CAVIAR Anti-Aging Restructuring Bond Repair Masque

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15 Best Anti-Aging Hair Care Products

Alterna CAVIAR Anti-Aging Infinite Color Hold Shampoo and Alterna CAVIAR Anti-Aging Multiplying Volume Shampoo and Conditioner

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15 Products I Use On My Relaxed Hair, Whether I'm Blow-Drying Or Air-Drying

Alterna CAVIAR Anti-Aging Rapid Blowout Balm and CAVIAR Anti-Aging Smoothing Anti-Frizz Blowout Butter

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Lisa Desantis' Instagram Story Mention

Alterna My Hair My Canvas Mailing

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Heather Muir's Instagram Story Mention

Alterna My Hair My Canvas Mailing

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India Batson's Instagram Story Mention

Alterna My Hair My Canvas Mailing

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Olga Slesarenko's Instagram Story Mention

Alterna My Hair My Canvas Mailing

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Vivian Tatham's Instagram Story Mention

Alterna My Hair My Canvas Mailing

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Self Care with Alterna’s ‘My Hair My Canvas’ Line

Alterna My Hair My Canvas Me Time Everyday Shampoo, Easy Does It Air Dry Balm, Another Day Dry Shampoo, and City Slay Shielding Hairspray

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Hairstyling Tips for Summer 2020

Alterna CAVIAR Anti-Aging Restructuring Bond Repair Leave-In Heat Protection Spray

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10 Best Shampoos For Fine Hair

Alterna Bamboo Volume Abundant Shampoo

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12 Editor-Approved Products That'll Transform Your Hair

Alterna My Hair My Canvas Another Day Dry Shampoo and City Slay Shielding Hairspray

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21 Best Hairsprays For Curly Hair

Alterna CAVIAR Anti-Aging Professional Styling Working Hairspray

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15 Best Conditioners For Bleached Hair (2020) – A Complete Buying Guide

Alterna CAVIAR Anti-Aging Restructuring Bond Repair Conditioner

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This Lightly Pigmented Purple Shampoo And Conditioner Keeps My Blonde Highlights Bright In Between Salon Appointments — Here's How It Works

Alterna CAVIAR Infinite Color Hold Dual-Use Serum

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The Deep Conditioner Your Hair Needs Right Now

Alterna CAVIAR Anti-Aging Replenishing Moisture Priming Leave-In Conditioner

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The Kardashians' Hairstylist Shares How To Get Beachy Waves

Alterna CAVIAR Anti-Aging Perfect Texture Spray

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9 Products To Help Treat Your Split Ends At Home

Alterna Bamboo Smooth Anti-Breakage Thermal Protectant

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Is Skin Care the New Hair Care?

Alterna Haircare

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The 19 Best Hairsprays on the Market, From Flexible to Strong Hold

Alterna My Hair My Canvas City Slay Shielding Spray

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How to Get Beach Waves, According to Hairstylists

Alterna CAVIAR Anti-Aging Perfect Texture Spray

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Everything you need to cut your own hair at home

Paul Wintner, Global Education Manager at Alterna Haircare

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Best Memorial Day Sales for 2020

Alterna My Hair My Canvas New Beginnings Exfoliating Cleanser

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Four At-home Bridal Hairstyles From Celebrity Hair Stylists Jen Atkin And Adel Chabbi

Alterna My Hair. My Canvas. Glow For It Universal Gloss

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Ulta Beauty’s Gorgeous Hair Event Spring 2020

Alterna CAVIAR Anti-Aging Moisture Collection, Alterna My Hair My Canvas New Beginnings Exfoliating Cleanser

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Save 50 Percent On Tons Of Haircare Essentials During Ulta’s Huge Hair Event

Alterna CAVIAR Anti-Aging Moisture Collection

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Found: The Best Shampoos for Expensive-Looking Hair

Alterna Caviar Anti-Aging Clinical Densifying Shampoo & Alterna Caviar Anti-Aging Replenishing Moisture Conditioner

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17 Best Sulfate-Free Shampoos for Super-Healthy Hair

Alterna Caviar Anti-Aging Replenishing Moisture Shampoo

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Henkel Brands Start Affiliate Program

Henkel

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May Editors' Picks 2020

Alterna My Hair My Canvas More to Love Bodifying Shampoo

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Henkel Beauty Care Hair Professional Brands Launch Affiliate Program For Salons And Stylists In Need

Henkel

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Henkel's Hairdressers United Offers Industry Support In 24-hour Livestream

Alterna and Paul Wintner, Alterna Global Education Manager

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Henkel Supports Hairstylists

Henkel

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Ulta’s Gorgeous Hair Event Starts Today And We Have Every Single Deet

Alterna CAVIAR Anti-Aging Moisture Collection

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How to Get Rid Of Split Ends, According To Stylists

Alterna CAVIAR Anti-Aging Replenishing Moisture Conditioner

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Beauty Brands Doing The Absolute Most To Fight COVID-19, From Donating N95 Face Masks To Generous Sums Of Money

Henkel PBA COVID-19 Relief Fund Donation

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Best Shampoos To Keep Your Hair Color Looking Vibrant

Alterna CAVIAR Anti-Aging Infinite Color Hold Shampoo

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20 Flattering Hairstyles For Oval Faces

Alterna Bamboo Shine Brilliance Creame

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We Asked Our Moms And Grandmas To Share Their Beauty And Self-Care Routines

Alterna CAVIAR Anti-Aging Multiplying Volume Styling Mousse

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Beach Honeymoon Essentials We Love

Alterna Haircare Bamboo Beach Ocean Waves Spray

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Ulta Beauty's Spring Gorgeous Hair Event Is Here — See All 21 Days of Deals

Alterna CAVIAR Anti-Aging Replenishing Moisture Conditioner

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The Best Hair Masks And Deep Conditioners Of 2020

Alterna CAVIAR Anti-Aging Replenishing Moisture Masque

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Your Favorite Hair-Care Products Are 50% Off At Ulta Beauty Right Now

Alterna CAVIAR Anti-Aging Moisture Collection, Alterna My Hair My Canvas New Beginnings Exfoliating Cleanser

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Air-Dry Your Hair Like This, And People Will Think You Spent $200 at the Salon

Alterna CAVIAR Anti-Aging Smoothing Anti-Frizz Dry Oil Mist

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8 Hair Masks That Will Help Repair Your Hair This Winter

Alterna CAVIAR Anti-Aging Replenishing Moisture Masque

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Lockdown Tips

Alterna CAVIAR Anti-Aging Restructuring Bond Repair Shampoo & Conditioner

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40 Celebrities Who Started Their Own Successful Beauty Brands

Alterna Haircare

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Best Shampoos to Keep Your Hair Color Looking Vibrant

Alterna Caviar Anti-Aging Infinite Color Hold Shampoo

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Henkel Beauty Presents Online Global Hair Festival

Alterna Global Education Manager, Paul Wintner

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Shannon Marie's Instagram Story Mention

Alterna My Hair My Canvas Me Time Everyday Shampoo, Alterna My Hair My Canvas New Beginnings Exfoliating Cleanser

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Coronavirus Update: The Professional Beauty Association Rallies Industry

Henkel COVID-19 Relief Fund Donation

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How Covid-19 Will Impact the Hair Care Market

Alterna Haircare

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Henkel Donates $200,000 To PBA's COVID-19 Relief Fund

Henkel COVID-19 Relief Fund Donation

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10 Shampoos To Make Your Color Hair Last Longer

Alterna Haircare

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How To Make A Messy Bun, The Cute-But-Easy Hairstyle I'm Living In At Home

Alterna My Hair My Canvas Any Way Texture Spray

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8 New Dry Shampoos For Keeping Your Protective Styles Fresh

Alterna My Hair My Canvas Another Day Dry Shampoo

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10 Best Anti-Aging Hair Products

Alterna CAVIAR Anti-Aging Clinical Densifying Leave-in Root Treatment

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Beauty Brands Doing the Absolute Most to Fight COVID-19, From Donating N95 Face Masks to Generous Sums of Money

Henkel COVID-19 Relief Fund Donation

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The 12 Best Hair Oils For Every Hair Type

Alterna CAVIAR Anti-Aging Smoothing Anti-Frizz Dry Oil Mist

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The Best Products To Maintain Gray Hair

Alterna CAVIAR Anti-Aging Infinite Color Hold Topcoat Spray

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Hydrating Hair Masks Ideal For Strengthening Dry Strands

Alterna CAVIAR Anti-Aging Restructuring Bond Repair Masque

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Going Green! Celebrate Earth Day With These Celebrities Who Own Eco-Friendly Brands

Alterna Haircare

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12 Best Natural Hair Products, According To Hair Stylists And Experts

Alterna Bamboo Smooth Kendi Dry Oil Mist

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April's New Hair-Care Launches Give Us Something To Look Forward to

Alterna My Hair. My Canvas.

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16 New Beauty Products To Help You Practice Some Self-Care In May

Alterna My Hair My Canvas Glow For It Universal Gloss

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Henkel Beauty Care Hair Professional business supports The Professional Beauty Association’s COVID-19 Relief Fund

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Alana Peden's Instagram Story mention

Alterna My Hair, My Canvas

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Allure's Instagram Story mention

Alterna CAVIAR Replenishing Moisture CC Cream

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25 Hairstyles That Look Ridiculously Chic With Wispy Bangs

Alterna CAVIAR Anti-Aging Replenishing Moisture CC Cream

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Budget-Friendly Products Making Their Ulta Debut This Month

Alterna My Hair My Canvas Glow For It Universal Gloss

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Ask a Beauty Editor: How to Air-Dry Your Curls

Alterna CAVIAR Replenishing Moisture CC Cream

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The Best Anti-Aging Hair Products

Alterna CAVIAR Anti-Aging Multiplying Volume Styling Mousse

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Must-Know Tips For Styling Bangs You'll Will Wish You Knew Sooner

Alterna Senior Creative Stylist, Alyssia Dotson

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The 12 Best Shampoos For Hair Growth

Alterna CAVIAR Anti-Aging Clinical Densifying Shampoo

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Don't Be Flaky: Try 1 Of These Scalp Treatments From Sephora, And Get Your Scalp Right

Alterna CAVIAR Anti-Aging Clinical Densifying Leave-In Root Treatment

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The Easiest Way To Heal Damaged Hair — Without Leaving Your Hous

Alterna CAVIAR Anti-Aging Bond Repair Leave-In Protein Cream

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From Shampoos To Oils, Here’s 7 Anti-Thinning Hair Products To Try Now

Alterna CAVIAR Anti-Aging Clinical Densifying Shampoo

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The Best Anti-Aging Hair Products

Alterna CAVIAR Anti-Aging Multiplying Volume Styling Mousse

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Special Treatment

Alterna CAVIAR Anti-Aging Clinical Densifying Leave-In Root Treatment

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What's Trending?

​Transform Hair Care into Self-Care

with Caviar Anti-Aging Replenishing Moisture Masque

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The Best Shampoo and Conditioner Duos for Color-Treated Hair

​​Alterna CAVIAR Anti-Aging® Multiplying Volume Shampoo and Conditioner $34​

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Ahead of Valentine’s Day, these sales should help you find gifts (maybe for yourself)

Alterna Caviar Anti-Aging Restructuring Bond Repair Mask: $36 at Ulta (was $45)

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Makeup, Beauty and More

Alterna Caviar Anti-Aging Replenishing Moisture Mask

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Maya Michelle's Instagram mention

The beautiful @countessluann stepped out for an interview yesterday. I used @stilacosmetics makeup, @algenist skincare and @alternahaircare for hair. Thank you so much to @cmmpr for being so generous. Luann and I love everything!

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10 Best Beauty Essentials Of The Year

Caviar Anti-Aging REPLENISHING MOISTURE Conditioner

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Best Beauty Discoveries Of 2019

Caviar Anti-Aging MULTIPLYING VOLUME Styling Mousse

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6 Best Hair Serums For Every Hair Type

Caviar Anti-Aging INFINITE COLOR HOLD Dual-use Serum

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Styling How-To: Topsy Tail Pull-Through Braid With Waves

To create the look, Weatherholtz says she used hero products from Alterna Professional Haircare​​.

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19 Shampoos For Thin Hair That’ll Give You Gorgeous, Thick Locks

Caviar Anti-Aging CLINICAL DENSIFYING Shampoo

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The Most Hydrating Skincare Products From Head To Toe, From Someone With Dry Everything

Caviar Anti-Aging RESTRUCTURING BOND REPAIR Masque

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Here Are Sephora's Best Products To Help Your Highlighted Hair Stay Vibrant

Caviar Anti-Aging INFINITE COLOR HOLD Topcoat Spray

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The Best Hair Masks And Deep Conditioners 2020

Caviar Anti-Aging REPLENISHING MOISTURE Masque

Beauty Launchpad December 2019 Story 3

Reader's Choice Awards

Alterna CAVIAR Anti-Aging Smoothing Anti-Frizz Dry Oil Mist

Modern Salon December 2019 Story

Hydration Station

Paul Wintner, Alterna's National Education Manager and Alterna CAVIAR Anti-Aging Replenishing Moisture Leave-In Smoothing Gelee

Beauty Launchpad December 2019 Story 2 1

20 For 2020

Alterna-Caviar-Anti-Aging-Smoothing-Anti-Frizz-Multi-Styling-Air-Dry-Balm

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Get Your Clients Through The Holiday Season With These Popular Hair Products

No celeb-inspired style comes to fruition without the aid of products. Here, a few suggestions to get her through the party season....

The Ultimate Guide To The Best Deals At Ulta’S Black Friday Sale

The Ultimate Guide To The Best Deals At Ulta’s Black Friday Sale

Black Friday is a marathon, not a sprint. If you’re looking to score some major markdowns you’re going to need some serious stamina...

10 Best Heat Protection Sprays

10 Best Heat Protection Sprays

If you ever use heat to style your hair (and who doesn’t at some point, really?), then you need a heat protection spray. While styling tools are great for providing a variety....

Updo How To Twisted Tresses

Updo How-To: Twisted Tresses

With a hectic schedule jam-packed with clients, many stylists seek simplicity. Alterna Haircare offers a solution by giving artists an arsenal of power products designed to create perfect finishes...

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Sephora Black Friday 2019: Live At 9:30PM PT!

Every year, Sephora’s Black Friday offerings center around various sets, kits, and product exclusives (sometimes in full-size, sometimes in travel-size) that are available for special pricing....

Sephoras Black Friday 2019 Sale Has Arrived This Is What Were Buying

Sephora's Black Friday 2019 Sale Has Arrived & This Is What We're Buying

Grab a cup of coffee and your wallet — because Sephora's Black Friday 2019 sale has officially arrived....

10 Best Drugstore Hair Soothing Products Of 2019

10 Best Drugstore Hair Soothing Products Of 2019

If you thought life’s turning dull and you haven’t had any hair-raising adventures lately, think again because....

Approved Holiday Gifts

Make Wash Day Dreams Come True With These Naturalista-Approved Holiday Gifts

This shampoo and conditioner helps soften and hydrate aging strands without stripping them dry....

15 Thanksgiving Hairstyles That Are Beyond Easy To Recreate

15 Thanksgiving Hairstyles That Are Beyond Easy To Recreate

I may be in the minority here, but IMHO, Halloween is kinda overrated. Like, as soon as fall weather hits....

Praise The Beauty Heavens Dermstore Is Still Offering Up To Off On Major Brands

Praise The Beauty Heavens, Dermstore Is Still Offering Up To 25% Off On Major Brands

Promising reviews: "I didn't have high hopes as so many hair products promise this or that and do not deliver....

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50 Sephora Products To Cover Your Needs From Head To Toe, All For Less Than $50

Heat styling can do a number on hair. but the Alterna Haircare Caviar Anti-Aging Rapid Blowout Balm ($30) is here to help...

Fabulous Finds To Prepare For Winter

Fabulous Finds To Prepare For Winter

Lifestyle Expert Debra Kennedy joins Good Day Charlotte to share some hair and skin products to prepare for winter....

Here’S What To Get Your Hairstylist For The Holiday

Here’s What To Get Your Hairstylist For The Holiday

What do you get your hair guru—the one who’s tried it all? Sure a box of chocolates or a pretty floral delivery is nice, but totally expected....

Beautystat

Review, Photos, Hairstyle, Haircare Trend 2019, 2020: Alterna, Caviar Anti-Aging Professional Styling, Invisible Roller Spray, Perfect Iron Spray, Sea Salt Spray, How To Achieve Great Hair

Alterna Haircare provided us with some products from the Caviar Anti-Aging Professional Styling line which I was very excited to try!...

These Products Give Hair Serious Sparkle

Shine Bright: These Products Give Hair Serious Sparkle

The holidays are all about that extra sparkle. Give your guests a glow with these bestselling products....

17 Best Hair Cream Styling Products Tips For Using Them

17 Best Hair Cream Styling Products & Tips For Using Them

Meant to control hair static and frizziness, hair cream is that basic styling product that also comes packed with a lot of moisturizing....

The 20 Best Leave In Conditioners For Every Hair Need

The 20 Best Leave-In Conditioners For Every Hair Need

CAVIAR Anti-Aging Replenishing Moisture CC Cream ALTERNA Haircare.....

These Smoothing Products Wont Weigh Down Fine Hair

These Smoothing Products Won't Weigh Down Fine Hair

We tend to flippantly use "frizzy" to describe enviable fluffy curls and waves, but frizz, as a technical term...

How I Salvaged My Bleached Hair After A Disaster At The Salon

How I Salvaged My Bleached Hair After A Disaster At The Salon

Don’t get me wrong—I love a great pixie cut. In fact, Michelle Williams’s 2011 chop still gives me goosebumps (that cut and that blonde—everything). But.....

20 Best Shampoos For Thinning Hair And Hair Loss

20 Best Shampoos For Thinning Hair And Hair Loss

Many of us have seen hair clinging to our brush or the shower drain, and wonder why it's happening. While a bit of hair shedding....

These 9 Products Are Why Em Ratas Hair Is So Damn Shiny

These 9 Products Are Why EmRata's Hair Is So Damn Shiny

While I have a whole roster of hair products that I use every single week, there's one thing that my hair is always lacking in: shine...

These 9 Products Are Why Em Ratas Hair Is So Damn Shiny

These 9 Products Are Why EmRata's Hair Is So Damn Shiny

While I have a whole roster of hair products that I use every single week, there's one thing that my hair is always lacking in: shine....

How To Fix Your Dry Brittle Hair Once For All

How To Fix Your Dry, Brittle Hair, Once & For All

My hair is worth its weight in gold. Not because it's particularly perfect — it's not Blake Lively's, after all. But, with the thousands of dollars....

5 Holiday Hair Looks You Can Do In Under Five Minutes

5 Holiday Hair Looks You Can Do In Under Five Minutes

If you want to put your best style forward after a long work day to celebrate with coworkers....

How To Take Advantage Of Holiday Gift Sets To Save A Ton On High End Beauty Essentials

How To Take Advantage Of Holiday Gift Sets To Save A Ton On High-End Beauty Essentials

Whether you have a beauty junkie on your list or you need to stock up on your own cosmetics, the holidays are the best time....

Sephora Black Friday Sale

Sephora's Black Friday 2019 Sale Will Include Tons Of Gifts Under $15 From Kiehl's, Living Proof, Tarte, And More

Even though many people don't get an official day off for Black Friday, it might as well be its own holiday....

7 Mandatory Steps To Prevent Your Hair From Pollution

7 Mandatory Steps To Prevent Your Hair From Pollution

If you live in a major metropolitan area, escaping pollution can feel like mission impossible. Air pollution is especially difficult to avoid....

7 Essential Rules For Growing Your Hair Really Long

7 Essential Rules For Growing Your Hair Really Long!

If #longhairdontcare is what you’re after, it might be time to stop and think about the steps you’re taking to Rapunzel-esque tresses. Over-washing, cutting, and trimming could....

Sephora Beauty Insider Sample Bag Review Hair Care

Sephora Beauty Insider Sample Bag Review- Hair Care

Attention all hair care lovers! At one of my shopping trips to Sephora this past June I spent over $50 in store (a fairly easy feat if you ask me), and....

How To Get Rid Of Split Ends According To Stylists

How To Get Rid Of Split Ends, According To Stylists

Split ends: Everyone has had them at some point or another. They’re a natural result of the wear and tear from our daily lives....

20 Gray Hair Color Ideas And Styles That’Ll Convince You To Go Silver

20 Gray Hair Color Ideas And Styles That’ll Convince You To Go Silver

My favorite hair trend right now? Easy. Dyeing your hair a cool gray color. It’s sleek, edgy, and you'll look like a total badass…what's not to love about all of that? ...

12 Best Otc Products To Help Regrow Thinning Hair According To Experts

12 Best OTC Products To Help Regrow Thinning Hair, According To Experts

Celebrity hairstylist Andrew Fitzsimons, whose clients include the Kardashians, recommends this shampoo for anyone concerned about hair thinning or fragile hair.....

On The A List

ON the A List

Alterna CAVIAR Multiplying Volume Styling Mist On The A List

Shine Bright

Shine Bright

Ana Paz, Alterna's Design Team Educator and CAVIAR Anti-Aging Smoothing Anti-Frizz Blowout Butter

Shine Control

Shine & Control

Alterna CAVIAR Anti-Aging Professional Styling Perfect Texture Spray, Working Hair Spray, Smoothing Anti-Frizz Blowout Butter and Restructuring Bond Repair 3-In-1 Sealing Serum

12 Best Shampoos That Actually Support Hair Growth According To Dermatologists

12 Best Shampoos That Actually Support Hair Growth, According To Dermatologists

You may be watching hair wash down the drain for a variety of reasons: genes, a recent stressful event, the birth of a baby—the list goes on.....

How To Get Rid Of Split Ends According To Stylists

How To Get Rid Of Split Ends, According To Stylists

Split ends: Everyone has had them at some point or another. They’re a natural result of the wear and tear from our daily lives.“Imagine you have a beautiful vintage Hermes silk scarf....

30 Of The Best Hair Products You Can Get At Walmart

30 Of The Best Hair Products You Can Get At Walmart

Curly, straight, dry, or thick, Walmart has some knockout products for any and every hair concern.....

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Hairlines News

Alterna CAVIAR Anti-Aging Clinical Densifying Leave-In Root Treatment, CAVIAR Anti-Aging Clinical Densifying Shampoo and CAVIAR Anti-Aging Clinical Densifying Mousse...

Antiaging Advice And Products That Really Work

Antiaging Advice And Products That Really Work

Though aging is a fact of life, we all struggle with the inherent challenges of getting older. Gray hair, tress fall, wrinkles, and fine lines are among top beauty concerns....

12 Anti Frizz Products For Smooth Hair All Year Long

12 Anti-Frizz Products For Smooth Hair All Year Long

Ask most women about hair frizz, and they'll likely have a story or two about how they've struggled to control it. A condition in which some of your hair doesn't align with the rest, creating a fuzzy or.....

Best Conditioners Dry Hair

Try One Of These Conditioners If You Suffer From Dry, Damaged Hair

Let’s face it. Our locks go through a lot of everyday stress due to styling, heat damage, color, and even unfriendly weather conditions. While some things that cause our occasional and dreaded bad hair days can’t be avoided....

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How-To: The Alterna Caviar Anti-Aging Blowout

Alterna Artist Ana Paz demos her signature voluminous blowout using her favorite “hair hero” formulas from the Alterna CAVIAR Anti-Aging collection......

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How To Get Sexy Gym Hair

We asked IFBB pro Ana Delia De Iturrondo and pro hair and makeup stylist. Jocelyn Pierce for their best advice for how your can pull of a locker room va-voom.....

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20 Best Shampoos For Thinning Hair

While you may have first noticed your thinning hair when your ponytail started shrinking, the root of thinning hair actually starts at the scalp—not on your ends. This is why making sure you're using the right shampoo....

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The 9 Best Texturizing Sprays For Getting Model-Off-Duty Wavy Hair

I first discovered texturizing spray when I chopped several inches off my hair, transforming it from a stringy, limp mane to a fun, sophisticated lob...

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How To Use A Flat Iron To Straighten Your Hair

How To Use A Flat Iron To Straighten Your Hair

Products are important when it comes to ironing your hair because they protect your hair from the damage that excess heat causes. You'll want to apply a styling cream such as Alterna Caviar Repair Multi-Vitamin Heat Protection Spray .....

All The September Hair Care Launches To Refresh Your Fall Product Stash

All The September Hair-Care Launches To Refresh Your Fall Product Stash

Alterna Caviar Anti-Aging Smoothing Anti-Frizz Multi-Styling Air-Dry Balm

Sometimes you just simply ain't got the time (or, let's be real, the desire) to blow-dry your hair. Alterna's new Caviar Anti-Aging Smoothing Anti-Frizz Multi-......

13 Chic Easy Hairstyles For Short Hair

13 Chic, Easy Hairstyles For Short Hair

Speaking as someone who is currently growing out a pixie cut (I’m somewhere between a shaggy mullet and a lob right now in case you’re wondering), I am constantly on the lookout for cute styles to try while I weather this awkward transition.....

12 Best Otc Products To Help Regrow Thinning Hair According To Experts

12 Best OTC Products To Help Regrow Thinning Hair, According To Experts

Celebrity hairstylist Andrew Fitzsimons, whose clients include the Kardashians, recommends this shampoo for anyone concerned about hair thinning or fragile hair. “It supports the reduction of DHT—a key contributor to hair loss—on the surface of the scalp......

Here What To Shop During Ulta Gorgeous Hair Event

Here’s What To Shop During Ulta’s Gorgeous Hair Event

When it comes to shopping for products, Ulta's epic 21 Days Of Beauty sale is the stuff of legend. However, being the benevolent beauty......

What The Editors Bought In September

The Strategist Haul: What The Editors Bought In September

Alterna Haircare Caviar Anti-Aging Restructuring Bond Repair 3-in-1 Sealing Serum

I recently worked on the best expert-recommended leave-in conditioners and what I gleaned from all my research is that I have low-porosity hair,......

Heres What To Shop During Ultas Gorgeous Hair Event

Here’s What To Shop During Ulta’s Gorgeous Hair Event

Alterna Caviar Anti-Aging Replenishing Moisture Shampoo

When: October 18
The Deal: 50% off select Alterna products.....

Don’T Mess With Mis Rizos

To All the Boys I’ve Ever Loved: Don’t Mess With Mis Rizos

We'd love to recommend these haircare products that will make styling your rizos so much easier and practical and you can get with 50% off during Ulta Beauty's Gorgeous ......

The Best Hair Masks To Help Reduce Frizz Increase Shine And Repair Damaged Locks

The Best Hair Masks To Help Reduce Frizz, Increase Shine And Repair Damaged Locks

Alterna Caviar Anti-Aging Replenishing Moisture Masque- How it works: Decades of heat treatments and hair color can leave you with dry, dull, lifeless hair.....

You Need To Buy These Beauty Products This Fall

You Need To Buy These Beauty Products This Fall

Today is the first day of fall, and your skincare routine might change. Lifestyle expert Mary Beth Wood is here tell you about the fall beauty products you'll need.....

The Best New Hair Products To Try This Month

The Best New Hair Products To Try This Month

I'm a long-time devotee of Alterna's Caviar CC Cream for my dry, unruly curls, so I was excited to try its product formulated specifically for air drying. The cream gives.....

The 41 Best Hair Care Products Of 2019

The 41 Best Hair-Care Products Of 2019

Alterna Caviar Anti-Aging Professional Styling Rapid Blowout Balm contains pearl proteins and caviar extract — and that's not even the fancy part. The cream delivers the sort of sleekness......

10 Best Hair Serums For Every Possible Hair Type And Concern

10 Best Hair Serums For Every Possible Hair Type And Concern

If your hair color is looking a bit meh, this hair serum will give it a much needed boost, thanks to red raspberry leaf oil and sunflower seed oil. Use it alone as a......

Alterna Caviar Anti Aging Smoothing Multi Styling Air Dry Balm

Fall Beauty O'Wards

Alterna CAVIAR Anti-Aging Smoothing Multi-Styling Air-Dry Balm

The 8 Best Hair Mists For Every Type Of Bad Hair Day

The 8 Best Hair Mists For Every Type Of Bad Hair Day

Got a bad hair day? Don't worry, there's a hair mist for that. Whether you're suffering from dry AF strands; a tangled, unmanageable rat's nest...

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Best Of Beauty Awards

Alterna CAVIAR Anti-Aging Professional Styling Rapid Blowout Balm

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