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Keete Viira
Creative Educator/Education Manager
Keete Viira
Creative Educator/Education Manager
Keete Viira is an experienced educator and motivator. Possessing exceptional hairdressing and product knowledge, she is always on top of the latest techniques and product innovations.
With over 15 years in the haircare industry, Keete has been educated in the UK, the Netherlands, Germany, and Italy, gaining a lot of knowledge, practical skills, and experience along the way. Her biggest passion in hairdressing is experiencing the variety in salon work, education, and product development.
As an educator, Keete has over 11 years of experience in sharing the knowledge of different high-end haircare brands and hairdressing skills all over the world. Alterna has been in Keete’s heart for 14 years.
Who are your muses? Nature, art, and people
What are your luxury indulgences? Long walks in nature, saunas, and quality time with family and friends
A career highlight: Hairstylist at the 23rd European Film Awards in Tallinn
ALTERNA education team









































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